"The Process" - How to Get Work Worth Doing Done

What is productivity, really?

It’s not just “getting things done.” Everyone gets all sorts of things done daily. After a day of doing things, most are exhausted, But some get remarkable work done every day and appear energized by the effort. Wouldn’t you like to be one of those people? I decided that I did.

Since graduating from Seth Godin’s altMBA program two years ago, I built a brand, Creative On Purpose, and developed a successful and self-sustaining coaching program, membership site, speaking and workshop career, released two best-selling books on Amazon, and published over 100 blog posts and broadcasts.

And I’m just getting started.

My family, friends, fans, and followers frequently refer to me as “a shipping machine” and ask, “How do you do it?”

I developed something I call “The Process.” It involves these five steps: Vision, Mission, Goal, Strategy, and Tactics.

These are terms you might use all the time. I find that they are often confused or conflated. 

The idea is to work from “the big picture” all the way down to “the very next step” with absolute clarity. Work worth doing is done with integrity and intention for the greater good. If your work enhances the lives of others, you too are served.

Here’s a thumbnail description of each step:

• Vision - the world you wish to live in and work toward.
• Mission - the unique way you’re positioned to help fulfill your Vision.
• Goal - the next project you’re working on that fulfills your Mission.
• Strategy - the means or plan to achieve that Goal.
• Tactics - the smallest viable steps to try and test for executing your Strategy.

I created an 18-page handbook that unpacks "The Process" further.

Scott Perry, Chief Difference-Maker at Creative on Purpose

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