Impressions Or Impact?

Are you using social media, or is it using you?

My social media expert friends tell me I do social media all wrong.

They send me updates about the algorithm and hacks for creating content that ranks higher and gets more impressions, reactions, and comments.

But here's the thing.

You can't win a game you don't want to play.

I don't want to chase an algorithm or be a hack.

I want to play my game on my terms without compromise.

What about you?

Are you following the herd or leaning into your distinction?

Are you on social media to put on a show or make a difference?

Are you chasing impressions or seeking to make an impact?

What if you show up on social media and simply play your game?

Do what you do on your terms without compromise, and let 'em watch.

Do your thing with intention and deliver it with integrity everywhere you show up.

You'll get enough attention from enough of the right people to have enough conversations that connect you with enough of the right people.

And who knows?

Instead of following a trend, you'll lead one.

Scott Perry, Encore Life Coach at Creative on Purpose

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